P L profile image phlabrasca



Send Message

Stock Pick by P L

CROX: There are many problems here

Start trading CROX with real money!

Rate Analysis
star star star star star
0 ratings
Posted 2364 days ago on 11/13/09

CROX will go DOWN
$1.00 on 11/13/09
$8.10 (43.62% from time of market call)

SOMEHOW, Crox has managed to sell these odd shoes. There clearly is a market for them. The fact that they have not be able to churn a profit concerns me big time. The margin on these shoes is enormous. Here are my concerns: 1. Management - John Duerden has been known to drive companies to the ground, along with the Ex-Circuit City board. Most of management has sold off their holdings, just before the large decline. 2. Demand - I see demand falling in the US, and the trend will most likely follow in Europe. Asia demand has picked up which is good, but if they fail to grow in Asia, there is little room for growth elsewhere. It looks OK for now, but look at the next concern. 3. Counterfeits - Counterfeits will become an increasing problem and the litigation for this is expensive. CROX will not be able to keep up with their IP enforcement at a reasonable price. Once counterfeits flood the Asia market, I think we will see a decline in demand in this market. Their cash position and balance sheet looks decent. I still believe they are selling ugly shoes, and the majority of the CROX surge has ended. I hate to label it a "fad" because they are still producing a respectable revenue, but I'm not very impressed with their diversified lineup. All of their shoes appear ugly, and I think it will only be a matter of time before people choose alternative shoes.

Add a Comment


Posted 4/28/2012, 8:28 am

The problem is counterfeit here in Asia.

Posted 3/16/2012, 1:32 pm

CROX is low today therefore time to buy bcause it has decent P/E, great PEG ratio, insignificant debt, good cash reserve, and great price with low risk. I have made a 26% profit b/s CROX at right times.

Posted 3/6/2011, 12:19 pm

Your an idiot; Thier online marketing has proven successful and the have come out with many new styles that appeal to everyone

Posted 11/14/2009, 8:19 pm

Hmm. Let's look at two charts here:
2007/2008 CROX Price Chart: http://farm4.static.flickr.com
2007/2008 Insider Selling:
http://farm4.static.flickr.com. are all the insiders selling then? =) They knew this stock was overvalued, and instead of trying to mitigate the sucker rally damages, they continued to misinform investors.

From what I read, although cannot guarantee accuracy, John Duerden left Reebok because he could not obtain the position he desired. Seems very immature to me...

My comment about John Duerden was based off of the bankruptcy of Dictaphone.

Posted 11/14/2009, 11:24 am

Just to add, what do you mean "management has sold off their holdings, just before the large decline?" If you're talking about John Duerden, when he came on, CROX was worth $1.14, now it's above $5, and there has been no recorded activity on Reuters about him selling any of his stock. So no decline since Duerden, and no stock sell-off by Duerden. Where are you getting these facts??

Displaying 1 - 5 of 6
Subscribe to Stock Analyses Comments feed:

Make a suggestion for this page