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YAHOO! INC (YHOO) 15.38 red arrow -$0.23 (-1.47%) 10:13AM (15 mins delay)


Yahoo Gains Respect, Credibility as News Outlet

Oct 28, 2009 - 4:26 PM EDT

Sam Diaz submits:

Yahoo (YHOO), it appears, is discovering what news media companies have known for generations. Producing original quality editorial content, others will notice - whether readers, other news outlets or even advertisers. And by grabbing that sort of attention, the company also gains some credibility.

During a presentation at Yahoo’s Analyst Day, company execs talked about the new respect that Yahoo Sports has received by breaking news, landing exclusive interviews and even creating original, on-the-fly content to accompany video clips or other daily highlights. (Techmeme)


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Source: Seeking Alpha (Oct 28, 2009 - 4:26 PM EDT)



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